How to Introduce Your Fleet to GPS Tracking

How To Roll Out A Monitoring Solution To Your Staff

Now that you’ve decided to implement GPS tracking, it’s important to get your employees on board before the roll out. How you present the new system to the team will have a real impact on how it’s perceived, and it will also drive how much push-back you get from your staff.  While some employees will embrace the system, it is common to have some that are not on the same page in the beginning. Some drivers will assume fleet monitoring is about distrust, and maybe it is in some cases, but there are a large number of features that the drivers may embrace if its properly presented. Here are some tips that will give you the best shot at having the new system perceived as a win-win for both the organization, and its drivers.
How to Introduce Your Fleet to Tracking

Start on the Right Track

Always, always start with communication.  There is a temptation in some organizations to implement a fleet monitoring solution first, and tell the staff later.  This is a bad idea for a number of reasons.  To start with, having the field staff learn about the system after it has been installed can instill resentment, even among your best and brightest.  It’s hard for anyone to embrace a change that they had no say, or even knowledge of, until after the fact.  But perhaps more important than the question of morale, management could be exposing themselves to lawsuits if they start tracking employees without their knowledge.  This second point varies from state to state, and in some cases even down to municipal regulations, so its best to check with an attorney if you intend to install a tracking solution without notifying the staff.

Trust is a Two Way Street

Issues around trust is, by far, the most common objection raised by the staff when management is considering adding a fleet monitoring system to their operations.  And it should not be too surprising that concerns about staff perceptions is one of the key reasons management lists for not implementing a solution.  Trying too hard to ignore or refute this objection could backfire, because the truth of the matter is that one of the primary benefits of a service like ours is that additional layer of supervision it provides, that replaces blind trust in what an employee is doing with their day with verifiable proof.  Time after time we see that adding a GPS monitoring solution changes behavior, because employees know that if they do something they are not supposed to during the day, the boss has the tools to find out.

Fuel Them With the Facts

A high quality fleet monitoring service provides a wide range of benefits, many of which drop directly to the bottom line of an organizations profitability.  How will increased profitability impact your fleet staff?  The answer to this question will obviously vary from organization to organization, but if any portion of those profits will flow through to the rank and file employee, then that’s what should be the focus of the communication.  We have a great online Return on Investment Calculator that can help you to start thinking of the potential savings that the our system could mean for your organization.

And what about that one employee who decides to make a real fuss about not wanting their location tracked during the work-day?  Well, in a lot of cases, that individual can be the bad apple that got management thinking about GPS tracking in the first place.  They may even threaten to quit, which might actually be a good outcome for everyone involved.






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